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Ron Cannaday's Blog

By Ron Cannaday | Agent in Cedar Park, TX

Keys for Taking Beautiful Real Estate Photographs

The exterior photo is the most important. Since the exterior photo is the first and many times the only photo that buyers see on most websites and print publications, it is the most important. You need to keep the sun behind you when you take day time photos of a home, so photos of an eastern facing home will be best at sunrise and western facing homes at sunset when you get a warm golden glow from the sun. Northern facing homes are the most difficult to photograph and will require some advanced techniques. Homes with a southern front exposure just have the best lighting and will yield the best photographs. Probably the best lighting you’ll find is pointing the camera north or with the sun positioned behind you and off the left shoulder near sunset. Facing north this time of the day produces the most beautiful lighting for taking photographs. After all, photography is all about capturing light. Also a day with soft puffy white clouds in the sky provide the nicest background. Try to avoid harsh shadows across the facade when taking day shots. Polarizing filters are a help to photos taken in the middle of the day only when the sun is directly above you. The most striking exterior photos are taken during the “magic hour” which is the 10-15 minutes prior to sunset when the sky turn a deep violet like these photos on this post.


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