Tomas Rivera's Blog

We know that video can boost web site traffic and generate business for real estate agents and brokers, videos showcasing agents, listings and neighborhoods will be the attention you need in order to standout and make that difference. The next step will be for all homes to be presented in Virtual Reality (Augmented Reality). Many companies are gearing up and developing strategies that will allow them to create that open house experience via the computer or hand held device. 

                                                            www.NYRealEstateLive.com

It is wise to have your visitors have a great viewing experience when they are on your web site.
The layout of the home page is really important and make sure that all visitors can find their way around, so keep it easy. This approach will allow the visitor to navigate comfortably with no Stress. It is important that you give them a two click search result.

Some Pointers:

• Web page layout matters - If it’s too cluttered your visitor won't stick around and you will not generate a lead.

• Use eye-tracking principles - it is your job to help your visitors find what they need as soon as they land on your site.

• You must provide a way for them to find what they want and it has to be quick.

• Build rapport - help your visitors feel understood. It's a process that begins on the home page or a well-designed landing page.

• Not all visitors know exactly what they want. Some may not be in a buying mood. That doesn't mean they won't buy.

• Let visitors know briefly who you are, what you do, and what you offer. You're more likely to persuade them to become a lead.

Sources: New York Times, Realtor.com, and Inman.com

• Acknowledge that you are a realtor and that you provide a professional service.
• Conceive an image of your online persona through research.
• Join Facebook and other Social Networks.
• Create your own agent web page and link it to your broker’s site.
• Focus on the services you have to offer and present them in a consultative manner.

Rules for 2009 first-time homebuyers tax credit 

•  Does not have to be repaid unless the home is sold within three years.

•  Applies only to first-time homebuyers, defined as those who have not owned a home within the previous three tax years.

•  Available only for homes purchased between Jan. 1, 2009, and Dec. 1. 2009.

•  Restricted by income; phases out for individuals with an adjusted gross income of $75,000 or above and for married couples with a combined adjusted income of $150,000 or above.

•  Tax credit is up to 10 percent of the purchase price, up to a maximum of $8,000. For example, a buyer of a $150,000 home could receive a tax credit of a maximum of $8,000, while a first-time buyer of a $70,000 home would be eligible for a tax credit of $7,000

•  The credit can be taken on 2008 taxes even when the purchase is made in 2009.