It is wise to have your visitors
have a great viewing experience when they are on your web site.
The layout of the home page is really important and make sure that all visitors
can find their way around, so keep it easy. This approach will allow the
visitor to navigate comfortably with no Stress. It is important that you give
them a two click search result.
- Web page layout
matters - If itâ€™s too cluttered your visitor won't stick around and you will
not generate a lead.
eye-tracking principles - it is your job to help your visitors find what they
need as soon as they land on your site.
- You must provide
a way for them to find what they want and it has to be quick.
rapport - help your visitors feel understood. It's a process that begins on the
home page or a well-designed landing page.
- Not all
visitors know exactly what they want. Some may not be in a buying mood. That
doesn't mean they won't buy.
visitors know briefly who you are, what you do, and what you offer. You're more
likely to persuade them to become a lead.
Sources: New York Times, Realtor.com, and Inman.com