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The Hoffman Murphy Team's Blog

By The Hoffman Murphy Team | Agent in Hermosa Beach, CA

Bringing our knowledge of real estate to you from all angles!

Recently, Sue Murphy and Marie Hoffman, founders of the Hoffman Murphy Team, were on TV, speaking on their knowledge and expertise of our market. In case you were not able to catch them on TV, we would like to bring some of those questions and answers to you!


Q: What sets the Hoffman Murphy Team apart from other agents?

A: We know the two most important things that a person selling their home should do to get top dollar.


Q: What would that be?

A: The first is how your home looks when a prospective buyer drives up and then enters the home. You never get a second chance to make a first impression. We think of the day your home goes on the market as an opening night on Broadway. Everything must look its best.

Walk through and show several things!


There are three categories that the Hoffman Murphy Team focuses on before putting your home on the market.


1.   Repair and Declutter: Even something like a key not working in the front door could lead a potential buyer to wonder” what else is wrong with this home/” Fix everything that is not working. Remove all of the extra stuff. After all, you are moving and many of our clients are so happy when the home sells because they have already packed! Putting away personal photos, awards and diplomas is very important. We want a prospective buyer imagining themselves in your home, not looking at what college you graduated from!


2.   The second is improvements. Our big three are paint, flooring and landscaping. With Paint, what we like to say is ‘$10 in the can,$100 in your pocket!”.  Old and outdated carpet and flooring should be replace, walls painted neutral colors and all of the landscaping should be freshened up. Flowers, flowers!

Q: What about people who say that a buyer may want to make their own improvements?

A: Well, the only challenge with that is that many buyers will discount the price of the home much more then making the actual improvements. For example: Even if a buyer would rather have hardwood floors, if there is new carpet, they will be happy to have something new and think about making the hardwood improvement later. If the carpet is old and dated, then their first thought could be that they would need to install hardwood now and then discounting the price of the home for a greater cost.


Ready to make the next step with your real estate decision? Whether buying a selling a home, the Hoffman Murphy Team is your choice. We will lead you every step of the way, and answer all of your questions. Contact us today at 310-939-9393!

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