The old cliche that "A picture speaks a thousand words" is so
true in Real Estate.
I recently had an enquiry from an overseas Buyer who is relocating to
Los Angeles. He'll be flying into town later this month to prepare for
his move, and an important part of his plans include buying a condo.
Accordingly I prepared a report of all active MLS Listings that
matched his specific requirements.
It amazed me how many of the listings had so many good things
to say about a particular property, but the Listing Agent only included
one or two pics.
When I reviewed the report I realized that those listings without
sufficient pictures to give a better idea of what the property looked
like did not excite or create interest as much as those listings with
I know this sounds so obvious, but apparently it's not.
As Realtors we should never forget the power of pictures.