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Mark Rutstein's Blog

By Mark Rutstein | Agent in Washington, DC
  • Curb Appeal for DC Condo Sales

    Posted Under: Home Selling in Washington, Curb Appeal in Washington  |  February 7, 2014 11:46 AM  |  127 views  |  No comments

    Written by: Mark Rutstein

    DC Condo SalesYou know that curb appeal is important to buyers of single-family homes, but you are selling a condominium in a large building full of similar units. How do you make yours stand out? Here are a few tips for prompting that positive first impression that makes your home memorable:

     

    • Make sure the entry way is clean, clear and clutter free. Relocate bulky furniture that makes the entry seem smaller. Avoid coat racks and umbrella stands that jut out from the wall as well.
    • Consider placing a fresh potted plant inside the doorway to bring the outside in. Make sure the plant is healthy and in an attractive pot, does not block the walkway and does not shed or drop leaves.
    • If you have a mail slot and your home is likely to be shown after delivery, make sure to place a basket under the mail slot.
    • Make sure the insides of your windows are clean. If your HOA is responsible for the outside windows, request that they be cleaned before showing your home or having an open house.
    • If you live in a bug prone area, be sure to have your condominium treated for pests—and make sure you sweep up any dead bugs.
    • Make sure the hallway or walkway to your unit is clean. If you need, to, sweep it yourself. Make sure to pick up any junk mail or papers cluttering the outside.
    • When your home is likely to be shown, turn on the lights and have soft music playing. This may raise your utility bill slightly, but will give a warm greeting to visiting homebuyers.
    • As with any home, make sure the countertops and floors and clean and personal effects are out of sight. Consider placing a bowl of fruit or bouquet of flowers on the table to add some color and interest.
    • If you have pets, consider boarding them while your home is being shown, or ask a neighbor to collect them before the potential buyer shows up.

    Most of all, call us today to learn what features to play up (or down) in your unit to place it in the best light.

    –Mark Rutstein | DC Realtor–
    Voted 2013 ‘Best Realtor’
    Email: Mark @ IKnowDC.com
    Phone: (202)498-1198

  • Open House Tips: Sell Your House

    Posted Under: Home Selling in Washington, Curb Appeal in Washington, How To... in Washington  |  February 27, 2013 7:54 AM  |  103 views  |  2 comments

    Written by: Mark Rutstein

    Sell Your Home with an Open HouseIf you are looking for a way to sell your home, you’ll want to stage an open house. Less inventory in the housing market means more exposure for your home so now is the prime time to show it off!

    Broker previews and individual showings work, too, but a properly advertised and dressed open house can result in more people talking about your home and led to it getting sold that much quicker!

    Part of getting the word out about your open house revolves around you, as the home seller. As you share with neighbors, co-workers, and even Facebook friends the news of your upcoming open house, they will get excited, too, and share the information with potential buyers.

    The positive peer pressure of knowing that you have “told” others about your home will prompt you to take care and “stage” it so that your friends and potential buyers will be impressed, as well. Your home needs to look it’s best for the open house, so be sure to follow any tips you’ve been given on preparation on staging for the event.

    One of the keys to hosting an open house that produces results is having a knowledgable real estate agent at your side. You need someone who can differentiate your home from all other recent sales and explain why comparably your home is a better value.

    What can you do to have a successful open house for your home?

    As your real estate agent I know how to sell homes and will be physically present at your open house. Home buying offers are made at open houses on a regular basis and you need someone who will ask the right questions to open that possibility.

    Secondly, think of your open house as a premier party. Here are my top open house tips:

    • Clean it up – A messy home does not show well to individuals or groups of buyers.
    • Tell everyone – A little self promotion goes a long way in home sales.
    • Show it off – I will make sure you have flyers and for sale signage out front (balloons are great, too).
    • Park elsewhere – Leave your driveway and curb open so your home is easy to see.
    • Think snacks – Home buying can be stressful and a welcome treat can make a buyer feel at home.
    • Illuminate your home – We will turn on lights, open draperies and blinds and let your home be seen!

    Contact me and we will start talking about your open house today!

    –Mark Rutstein– DC Real Estate Agent–

    Follow our blog at www.iknowdc.com

    Mark Rutstein

 
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