What is home staging?Â Will it help sell my house?Â These are both great questions.Â They are both easy to answer.
Home staging has four basic steps; repair, de-clutter, stage, and decorate.Â My personal philosophy is that using professional photography is a very necessary fifth step in this process.Â Â Although the initial steps may seem to be common sense, donâ€™t count on it. When I met with my pediatrician for the first time he told me to make sure I picked up the baby if he cried. Â Common sense, wouldnâ€™t you think? Â Â
According to the 2010 National Association of Realtors Â® Profile of Home Buyers and Sellers, 74% of buyers used the internet for their home search in 2010.Â If homes on the market donâ€™t have great on-line pictures, they wonâ€™t get shown as frequently.Â The less a house is shown decreases its chances to sell.Â Online presence is the best tool any agent can use to market your house.Â Only 9% of buyers found their homes through newspaper ads.Â All of these statistics point to the importance of home staging.Â Home staging shows space, warmth, and makes a house look warm and inviting.
Have a pre-sale home inspection done.Â It will show you if there are any repairs necessary for an easier selling process.Â If there are any major items, such as needing mold remediation in an attic space, it can be costly.Â Donâ€™t let unforeseen repairs that come up in a buyerâ€™s home inspection scare a buyer away.Â Take care of repairs before your house is listed.
Sellers need to take additional time to prepare their home so it can sell at a maximum price.Â This is where a home staging professional comes in.Â A consultation can guide you through what needs to be completed for your house to sell quickly for the most money.Â According to RESA, Real Estate Staging Associationâ€™s, Home Gain Survey of 2010, homes that are staged sell 78% quicker for 6% more money.Â A home staging consultation will include a â€œhoney doâ€ list from removing items, painting, and repairing your home so it maximizes its showing potential. You need to be 100% prepared to sell your house when the sign goes in your yard.Â Â For most people, their home is their biggest commodity.Â Again quoting RESAâ€™s Home Gains Survey of 2010, spending between one and two hundred dollars on cleaning and de-cluttering increased the selling price of the houses between $1500-$2000. Â Spending three to four hundred on home staging profited their surveyed sellers an additional $1500-$2000.Â The old saying holds true, you have to spend money to make money. The additional convenience of de-cluttering will make an easier and more economical move. Selling a house isnâ€™t fun.Â Take selling your house seriously by preparing it properly. Be certain your house has beautiful pictures on the internet and is marketed well on line.
Pull out all the stops.Â Rent a storage unit, set up a packing plan for your kids, donate items, and have a garage sale.Â Your house needs to be cleaned at the same level Martha Stewart demands of her house cleaners.Â There are many inexpensive ways to remove stains; toothpaste for crayon marks, rye bread for pencil marks, and mayonnaise for water stains on wooden furniture.Â If you think your kids enjoyed coloring the walls, they will enjoy squirting toothpaste on the walls just as much. All of these things prepare you to both sell and move. I had a former client remove wallpaper and carpeting as well as refinish hardwood flooring in his living room.Â When I called him to check up on the progress, he told me that he had a voodoo doll of me with a lot of pins on it.Â He quickly recanted that comment when his house sold in 5 days for almost the full asking price.Â
The first two steps of staging can and should be done by every seller.Â True down to the bones home staging is for the professional to make use of what is in a house and re-arrange it to show and photograph its best. Home staging in Rochester needs to take the decorating step in staging up a level.Â Â Upgraded furnishings and accessories makes a home stand out in any price range compared to its competition. Â Furniture placement, distribution of colors and accessories, and accentuating the natural architecture of a room is priceless. Home staging professionals can bring in all sorts of accessories that could include pictures, curtains, furnishings, and complete accessories. Â Remember that anyone can claim to be a home stager.Â You need to be certain to get references and insist on a portfolio of who you consider using.
Sharon Kunkel, Team Leader for Keller Williams has a website, www.rocrealestateagents.com.Â Her goal is to bring agents from all offices to come share their experiences, network, and hear speakers on â€œtodayâ€™s hot topicsâ€ in real estate.Â Her first seminar was on the statistics of home staging and the influence of HGTV on todayâ€™s real estate market.Â She considers home staging essential. Kunkel states most buyers make a decision about the property they see within the first fifteen seconds entering the home.
Â Forty-five states in the country give continuing education credit to agents that take structured curriculum based home staging classes; unfortunately, New York is not one of them.Â Will home staging help see your house?Â Yes.