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Kenan Jue's Blog

By Kenan Jue | Real Estate Pro in San Francisco, CA

5 Insider Tips to Get More Out of Trulia—For Free!

Here on the blog, we’ve been stressing that now is the time to Gear It Up! and get ready to have your best 2014 ever. So, we wanted to share a few insider tips on how you can do more business in 2014 by leveraging Trulia’s totally free tools.

Here are five things that you may not know that you can do on Trulia. These things take just minutes to do, but can make a big difference in helping more of Trulia’s transaction-ready real estate consumers find you.

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1. New!! Tag your listings photos!

What to Know: When consumers are searching Trulia for the right property, sometimes it’s the small details that set the home apart from the rest. With our new photo tagging tool, you can highlight the best features of the homes you represent. Does your latest listing have new granite counter tops and an incredible view? Tag the photos to let prospective buyers know!

Why Do It: Tagging your photos makes your listings stand out by highlighting in-demand property features that consumers want.

How to Get Started: Select ‘Edit Listing’ on your MyListings page, or select ‘Tag your photos’ after adding a new listing.

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2. Be the expert on your local market. 

What to Know: These days, clients expect their real estate professionals to know it all. That’s why Trulia provides you with oodles of local market information. You’ll have the most relevant information about the neighborhoods you serve with just a few clicks.  Check out market trends, commute times, crime information, school ratings and more.

Why Do It: Help your clients get the local data they need to make an informed, decisive decision when it comes to buying or selling a home. Plus, you’ll build your reputation as the go-to expert in your market.

How to Get Started: Go to Trulia and click “Local Info.” Or, if you’re on the go, use the Trulia for Agents App. Just tap on “Local” from the listings map.

3. Show clients how their home is doing on Trulia

What to Know: The best client experience comes when they know exactly how much work you’re doing to get their home sold. Trulia’s free Client Listing Reports allows you to automatically send your clients a detailed and personalized report on how their home is doing on Trulia.

Why Do It: It’s a great way to stay top of mind and ensure that your clients feel confident that you’re doing all you can to get them the best deal possible.  Plus, it’s completely automated so you don’t even have to think about it! The report shows the number of listing views  and how many times the listing was displayed in property search results.

How to Get Started: Go to MyListings and select “Send Client Listing Reports” to schedule Client Listing Reports for your clients.

4. Add a free Trulia Profile Badge to your website.

What to Know: The best real estate agents are known as the go-to expert in their market. Your Trulia profile allows you to show off your experience, areas of expertise and listings.

Why Do It: By adding the Trulia profile badge to your website, it lets people know they can find you on Trulia!

How to Get Started: It’s easy to add the badge to your site: Just go to your Trulia profile and look for the Trulia Profile Badge. Copy and paste the HTML code to add it to your site!

5. Generate FREE leads

What to Know: If your 2014 business goals include increasing your number of closed transactions, you’re going to need to expand your sphere-of-influence—and that includes generating online leads. But earning online leads doesn’t necessarily mean that you have to spend big bucks. Trulia provides you with free tools to connect directly with buyers and sellers.

Why Do It: The Find an Agent directory connects you with transaction-ready consumers.  Nearly 1 in 4 consumers find their agents on sites like Trulia.

How to Get Started: Make sure you rank high in the directory by completing your profile, getting recommended by past clients and adding sold listings to show the locations and property types you specialize in.  To get your listings viewed by Trulia’s 35 million monthly visitors, add photos to get more views and more leads.

Plus, register for our free Trulia Training Webinar, “Capture & Convert More Leads with Trulia’s Free Tools” and get ready for a record-breaking 2014!

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WRITTEN BYTrulia StaffMore about Trulia Staff

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