Opinions on the effectiveness of open houses are split. One side claims that open houses are a client pacifier that draws in little to no effective leads. The other side counters that opinion with their own—one that with due to modern marketing techniques open houses are regaining effectiveness.
What side to you land on?
Marketing Helpers From Promoting Open Houses
- Facebook Pages/Events—A direct marketing strategy that can invite, track, and specialize the advertising as needed.
- Online Calendars—Event calendars, community events, and many more online calendars are free to post to. Get the word out!
- Blogging—Look at what I’m doing here. Word of mouth travels fast. Word online has a way of travelling faster.
- Invite Neighbors—Publishing mailers to inform the local proximity is quick and easy using online publishers. Postcards could be there with a snap!