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Bill Eckler-Florida, GRI's Blog

By Bill Eckler-Florida, | Agent in Venice, FL
  • Thinking about remodeling and wondering if it's worth the expense?

    Posted Under: Home Selling  |  July 23, 2011 10:13 AM  |  848 views  |  1 comment

    One of the common hurdles that sellers have to overcome when considering selling their home is to what extreme should they go to improve the home's appeal and saleability. What will it cost to remodel a kitchen, build a garage, install a new front door etc. and what will the return be on my investment? Finally, a resource that will help you make a wise decision.

    Save this one!

    Check out:   www.costvsvalue.com


    Bill Eckelr

    Michael Saunders & Company
    billeckler@michaelsaunders.com
    941-408-5363
  • Longboat Key Beach Update

    Posted Under: Home Buying, Home Selling  |  August 31, 2010 3:03 PM  |  415 views  |  No comments

    LBK’s sand, surf still as clean as before

     

    HANNERLE MOORE
    Guest Columnist
    realestate@lbknews.com

    As this edition of the Longboat Key News goes to press, the last chapter in the ugly saga of the Deepwater Horizon oil spill is being written. After a summer of depressing headlines and grim images of the spill’s effects on beaches, marine life, businesses and tourism along the northern Gulf Coast, the latest dispatches from the disaster site bring much welcomed relief.

    The Macondo Well has been successfully capped from above; and a more elaborate procedure involving pumping mud and concrete down its casing—called “static kill”— was declared a complete success by the officials, scientists and engineers involved. Over the next few days, the long-awaited relief well will intersect the damaged well at its base and pump in additional mud and concrete from below. Once the concrete hardens, as it already has from above, the well will be declared officially dead and recovery along the affected areas of the gulf Coast can truly begin in earnest. Thankfully Southwest Florida is nowhere near the affected areas—those being certain beaches and waterways along coastal Louisiana, Alabama, Mississippi and a small sliver of Florida’s far western panhandle (which has already been cleaned-up).

    It’s very important to note that oil never once threatened the Southwest Coast of Florida; and never came within hundreds of miles of our shoreline. Not so much as a single tar ball from the spill has washed up onto one of our beaches. In fact, we are tremendously proud of Sarasota’s Mote Marine Laboratory, which, among its many contributions in analyzing, fighting and cleaning-up after the spill, has sent at least two robotic submarines into the waters off Southwest Florida to constantly monitor for the presence of oil and chemical dispersants off our coastline. Additionally it has used its beach monitoring system to advise beach-goers of conditions at 33 selected beaches in nine counties.

    No doubt valuable lessons will be learned in the aftermath of the spill, including more ironclad ways to prevent future ones; but residents along our particular stretch of the Gulf Coast—well more than 300 miles southeast of the disaster site—have already learned that ours is a location blessed by nature. It has positioned our stretch of Southwest Florida’s magnificent coastline in such a way as to benefit from the prevailing “loop current,” whose flow will literally pull oil-tainted water away from our region and route it out of the Gulf of Mexico and into the open waters of the Atlantic Ocean. We also learned that the constant counterclockwise motion of these currents takes place no closer than 150 miles from our shoreline.

    It is also worth noting that even if the situation had deteriorated into the worst-case scenario that many feared, Southwest Florida—from just north of Tampa to below Marco Island—was nevertheless predicted to be the one region along Florida’s two coasts to least feel its effects. In that scientifically proven fact we were able to take great comfort throughout the crisis, knowing that our beaches and waterways stood less than a one percent chance of experiencing fallout from a spill of unprecedented proportions. Other parts of the West Coast north of Tampa faced a more ominous 20 percent chance; while somewhat surprisingly, the East Coast of Florida was the most threatened of all regions after the Northern Gulf coastlines nearest the spill. The Florida Keys and Miami were given an 80 percent chance of seeing tar balls and oil sheen within 20 miles of their beaches once the loop current flushed them from the Gulf and into the Gulf Stream current that travels up the east coast.

    Given the massive uncertainty about the actual size of the spill, its anticipated spread and seemingly endless days of watching new oil spew unfettered into the gulf, it was quite natural—even prudent—for many homebuyers to postpone purchasing waterfront properties along the Gulf Coast until more was known or the situation resolved.

    Subsequent evidence that our beaches are naturally protected from major spills by the Gulf of Mexico’s prevailing currents was enough to bring many waterfront homebuyers back into the market. But now that the well is fully capped and just days from being entombed for good, well-priced waterfront properties are selling as rapidly as before the incident. In fact, now that widely-broadcast studies have revealed that Southwest Florida beaches were the most naturally protected of all during the spill, one might even conclude that communities such as Longboat Key will attract that many more waterfront buyers previously undecided about where to purchase.

    At last report, government officials are estimating that 75 percent of the spilled oil has been captured, skimmed-off, burnt-off or naturally degraded. Which, of course, remains to be seen. But the big story for us as Labor Day approaches and summer nears its end is that our white sand beaches and azure blue surf are as clean, gorgeous and inviting as they were April 19, the day before the Deepwater Horizon exploded and all hell broke loose in the Northern Gulf.

  • Guidelines for Sellers

    Posted Under: Home Selling  |  July 1, 2010 11:16 AM  |  431 views  |  No comments

    5 Things Sellers Must Require of a Real Estate Agent

     

    Are you thinking of selling your home? Are you dreading having to deal with strangers walking through the house? Are you concerned about getting the paperwork correct? Hiring a professional real estate agent can take away most of the challenges of selling. A great agent is always worth more than the commission they charge just like a great doctor or great accountant. You want to deal with one of the best agents in your marketplace. To do this, you must be able to distinguish the average agent from the great one. Let us help.

    If I were hiring an agent to sell my home today, I would require they:

    1. Tell me the truth about the price

    Too many agents just take the listing at any price and then try to the ‘work the seller’ for a price correction later. Demand that the agent prove to you that they have a belief in the price they are suggesting. Make them show you their plan to sell the house at that price – TWICE! Every house in today’s market must be sold two times – first to a buyer and then to the bank.

    The second sale may be more difficult than he first. The residential appraisal process has gone through a complete overhaul in the last twelve months. It has become more difficult to get the banks to agree on the contract price. A red flag should be raised if your agent is not discussing this with you at the time of the listing.

    2. Understand the timetable with which my family is dealing

    You will be moving your family to a new home. Whether the move revolves around the start of a new school year or the start of a new job, you will be trying to put the move to a plan. This can be very emotionally draining. Demand from your agent an appreciation for the timetables you are setting. I am not suggesting that your agent can pick the exact date for your move. You just want the agent to exert any influence they can.

    3. Remove as many of the challenges as possible

    We are still in a market which heavily favors the buyer. With buyer demand steady at best and inventories of homes for sale climbing, the buyer can feel that they have all the power in the negotiation. It is imperative that your agent know how to handle the challenges that will arise. An agent’s ability to negotiate is critical in this market.

    Remember: If you have an agent who was weak negotiating with you on the parts of the listing contract that were most important to them (commission, length, etc.), don’t expect them to turn into Superman when they are negotiating for you with your buyer.

    4. Help with the relocation

    If you haven’t yet picked your new home, make sure the agent is capable and willing to help you. The coordination of the move is crucial. You don’t want to be without a roof over your head the night of the closing. Likewise, you don’t want to end up paying two housing expenses (whether it is rent or mortgage). You should, in most cases, be able to close on your current home and immediately move into your new residence.

    5. Get the house SOLD!

    There is a reason you are putting yourself and your family through the process of moving. You are moving on with your life in some way. The reason is important, or you wouldn’t be dealing with the headaches and challenges that come along with selling. Do not allow your agent to forget these motivations. Constantly remind them that selling the house is why you hired them. Make sure that they don’t worry about your feelings more than they worry about your family. If they discover something needs to be done to attain your goal (i.e. price correction, repair, removing clutter), insist they have the courage to inform you.

    Good agents know how to deliver good news. Great agents know how to deliver tough news. In today’s market, YOU NEED A GREAT AGENT!


  • Who's the Best?

    Posted Under: Home Selling  |  June 19, 2010 5:56 AM  |  328 views  |  No comments

    LRE Home Sales Pie Chart

    Beth Ward

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    Bill Eckler
    Michael Saunders & Company
    billeckler@michaelsaunders.com
    941-408-5363
  • Michael Saunders comments on Luxury Market

    Posted Under: Home Selling  |  June 8, 2010 1:04 PM  |  385 views  |  No comments

    Sales of luxury properties ramping up, Saunders says

     

    by Tom Bayles

    SALES AGENTS FROM MICHAEL Saunders & Co. have been involved in 34 sales in the $2-million-and-up market, setting residential sales records unbeaten as of last Thursday on many of Sarasota County’s keys.

    Highest Year-to-Date Waterfront Sale

    The biggie was the largest waterfront sale in Sarasota County so far this year, a Lido Shores home that sold for $8.4 million in March. Linda Roe Dickinson, of the firm’s St. Armands office, represented the buyers.

    On Longboat Key, Kathy Simonds, of the Longboat Key South office, brought the buyers to the largest residential sale this year at a Gulf-front property on Gulf of Mexico Drive that closed in late April for $6.65 million.

    On Siesta Key, Saunders’ agents — Dickinson again along with Kim Ogilvie of the firm’s Main Street office — brought both sides to the biggest sale this year on Sanderling Road for $6.425 million.

    On Casey Key, Saunders agents also represented both the buyer and the seller to a Casey Key Road home that sold in March for $4.5 million. Deborah Beacham, of the Longboat Key South office, represented the sellers and Annette and Albert Ayers, of the Palmer Ranch office, brought the buyers to the sale.

    On Bird Key, a home on Meadow Lark Drive was sold for $4.2 million in February. Audrey and Jill Singer, of the Longboat Key South office, listed the property.

    Another noteworthy sale where agents of Saunders brought both sides to the closing table was the biggest year-to-date sale in the Tower Residence of the Ritz-Carlton Sarasota. A penthouse listed by Joan Dickinson and Beth Afflebach was sold to a buyer represented by Afflebach for $3.35 million in early January.

    Highest Year-to-Date Sale on Siesta Key

    “Sellers of luxury properties this year have been successful whenever they’ve gotten truly realistic, even aggressive, about their selling price,” said Michael Saunders, founder of the firm that bears her name. “Make no mistake about it: Buyers have regained their confidence in the market for luxury properties.”

    Single women buy homes more often

    More single buyers are entering the housing market — and women are leading the charge.

    According to a recent report from the National Association of Realtors, single women comprised 21 percent of the home buyers in 2009, while single men accounted for 10 percent.

    After noticing this trend, Coldwell Banker Real Estate surveyed nearly 1,000 single homeowners to find out what motivates singles to buy a home and uncover what sets them apart from their married counterparts.

    Coldwell Banker’s survey found more than half of the singles opted for homes in suburban settings rather than bachelor or bachelorette pads in urban or rural areas.

    They are also being thrifty, with 68 percent buying a home that was below what they could actually afford. Most than half of the singles surveyed said they made the decision to buy last year because it was cheaper then renting a house.

    More from the survey:

    More single women — 27 percent — said the number of bedrooms was the most desirable feature in a home than did men, at 18 percent.

    Singles do not completely shy away from foreclosures or short sales, with 38 percent of the men and 29 percent of women willing to buy a distressed property.

    Highest Year-to-Date Sale on Casey Key

    Of the 13 percent of single homeowners who own their home jointly with another person, 49 percent made the purchase with their parents.

    Fifty-five percent of singles have less than a 30-minute commute to their office, or work from home.

    Forty percent live less than 30 minutes from their parents or extended family, often even living in the same subdivision.

    Celebs having a tougher time

    Former women’s tennis star Steffi Graf has double faulted in her attempts to sell her Miami Beach home, bought in February 2001 for nearly $1.32 million.

    Graf listed it in July 2008 for about $3 million, then lowered the price a year later to $2.9 million, then again a few months later to $2.75 million, Zillow.com reports.

    Graf married tennis star Andre Agassi in 2001 and together they purchased a Tiburon, Calif., home for $23 million and also lost money on it when it sold in 2007 for $20 million.

    Radio talk show host Rush Limbaugh lowered the price for his New York City penthouse recently from almost $14 million to just under $13 million.

    And Scott Baio — known as Chachi, the sidekick to Fonzie in the iconic television series “Happy Days” — has had trouble selling his Encino, Calif., home. Zillow reports Baio recently lowered the price of the 4,403-square-foot mansion from nearly $2.9 million to just under $2.7 million.

    Contact Tom Bayles at 361-4885 or tom.bayles@heraldtribune.com

    http://www.heraldtribune.com/article/20100607/COLUMNIST/6071016/2305/BUSINESS?p=1&tc=pg


    Bill Eckler
    Michael Saunders & Company
    billeckler@michaelsaunders.com
    941-408-5363

  • Don't Shoot the Messanger!

    Posted Under: Home Selling  |  May 23, 2010 9:30 AM  |  336 views  |  No comments

     

    Posted by Michael Saunders & Company on April 29, 2010
     
     

    courtesy of mignatti.com

    David Ramsey, the noted financial author, radio host and TV personality who guests on such programs as The Oprah Winfrey Show, 60 Minutes and The Early Show believes that a good broker or financial advisor must possess the heart of an educator. Not a salesman.

    That sentiment applies to real estate agents as well. For ours is the moral and fiduciary obligation to keep our clients and customers as well-informed as possible regarding trends in the market that will likely impact their decision to buy, sell or wait.

    We were reminded of our role as educators recently when a local debate broke out involving the frustratingly slow market for properties priced above $1 million. Does the upper tier need a downward price correction like the one that helped re-ignite sales of properties priced below $300,000? Or is the luxury market, as the other side contends, largely immune to the depth of correction that was needed to breathe new life into the lower tiers of the market.

    The best way to settle this argument is by referencing Trendgraphix, whose unbiased reports reveal actual market trends based on actual market sales. Among other useful data, each new Trendgraphix report furnishes the most up-to-date snapshot we have of exactly what is selling in our market; and how much buyers are willing to pay relative to what sellers are hoping to net.

    Typically, what buyers will pay at any given time tends to hearken back to the basic law of supply and demand. Simply put, too many homes for sale favor buyers paying less; while too few favor sellers netting more. A balanced market—promoting equality between buyer and seller—exists when a five to six month supply of homes is available.

    In the under $300,000 price range, there is now a 5.3 month supply; which means that the price correction of the past few years has had its intended affect. That market has finally achieved balance.

    National real estate expert, author, trainer and motivational speaker, Steve Harney, uses a fairly straightforward formula as a guide for pricing properties accurately in any type of market. That formula, shown below, relates pricing to months of supply:

    Months of Supply:        Pricing adjustment:
    1-2 Double digit appreciation
    3-4 Single digit appreciation
    5-6 The norm
    7-8 Single digit depreciation
    9 +   Double digit depreciation

    The supply of $1 million-plus properties in Sarasota County is currently at 26.3 months—or more than four times the norm. Homes that recently sold in this price range did so, according to Trendgraphix, at an average of 22% below their original list price; an amount not only consistent with our own experience at Michael Saunders & Company, but with Harney’s formula as well.

    Agents of Michael Saunders & Company presently account for nearly 45% of the dollar volume of homes sold in the $1 million-plus price range in Sarasota County. So it comes as no surprise that the properties we sold in the first quarter of 2010 also closed at an average of 22% below their original list price—further confirming the validity of Trendgraphix’s findings. One or two sales may have defied this average. In fact, some properties have closed for as much as 49%—or as little as 7%—below their original list prices. But major pricing decisions must be made based on a preponderance of the evidence. Moreover, as we remain in close contact with affiliated brokers across the nation and around the world, the same average depth of price depreciation is being noticed in many markets that bubbled-up like ours.

    In a blog posting last Tuesday, Harney could almost be describing our market:

    “In the horserace to a more normalized housing market, there seems to be only one constant. The luxury market has been the horse bringing up the rear. We have been experiencing some stability in the lower price points in almost every geographic market. However, the upper tier price points have had an overabundance of inventory for more than three years, and financing has been difficult. This had led to a nearly non-existent market for luxury properties. However, it now seems that upper end properties are again becoming popular with the high worth purchaser.”

    To which he adds a very important caveat:

    “Upper end properties will be no different than any other housing segment. The price will have to reflect accurate value in today’s highly competitive market. We have already seen deep discounts at the higher end, and that will continue to be the case for the foreseeable future. The pricing dynamic which is playing out in the upper end is no different than the dynamic which has determined price in the lower and mid-tier markets. Supply is very high and there is a wave of distressed properties (foreclosures and short sales) coming to even the best of zip codes.”

    Sarasota’s luxury market has proven it is not immune to the price adjustments affecting all other segments. It just showed up late to the correction. If you must sell in today’s luxury market, an agent from Michael Saunders & Company will be happy to walk you through the steps it takes to price your home correctly. Or if it has already been on the market for some time with scant activity, we can tell you by how much you need to lower your price to attract today’s value-obsessed buyers. If your hard and fast goal is to net more proceeds from the sale than today’s market will support, then stay put and enjoy your home until the market catches up. Just don’t shoot the messenger.

    • User Gravatar Ron Struthers
      April 30th, 2010

      Re “Do not shoot the messenger”
      Unfortunately, numerous uninformed buyers purchased commercial real estate, anticipating price inflation similar to the housing market with out realizing that the NOI and the investors required opportunity rate (CAP) is what dictates the price of the commercial property. Maybe this time around the real estate practitioner will explain the dynamics of a good commercial real estate strategy and if they do not understand it then refer it to some one that does.


    Bill Eckler
    Michael Saunders & Company
    billeckler@michaelsaunders.com
    941-408-5363

  • Selling..... Want to mare your home more appealing?

    Posted Under: Home Selling  |  May 15, 2010 11:15 AM  |  359 views  |  No comments

    10 Big-Impact, Low-Cost Remodeling Projects

     

    Are you thinking about selling your home?
    Here are some ideas that will help you sell your home fast and for top dollar.
    This is a list of budget-minded enhancements you can make to your home that will help it stand out from the competition.

    Kitchen1. Tidy up kitchen cabinets.

    “Potential buyers do open kitchen cabinets and look inside,” says Morrissey. “Home owners can add rollout organizing trays so when buyers peek in, they feel like there’s lots of room for their stuff.”
     

    Tile2. Add or replace tile.

    “By retiling very inexpensively, you make a room look way cleaner that it was,” says Javier Zuluaga, owner of Home Repairs and Remodeling LLC in Tempe, Ariz. “Every city has stores that offer $1 to $2 tile, so home owners have to pay only for the low-cost tile and labor to replace a dated backsplash or add a new one. We also use inexpensive tile to upgrade bathrooms.”

    Breakfast bar3. Add a breakfast bar.

    When a wall separates a kitchen from a family room, suggest cutting out an opening to create a breakfast bar. “In one home, there was a cutout in the wall between the kitchen and living room,” explains Matthew Quinn, a sales associate at Quinn’s Realty & Estate Services in Falls Church, Va., who handles estate and real estate sales for family members whose loved ones have passed away. “We left the structure of the cutout, added an oversized granite breakfast bar, and put chairs in front of it. That cost about $600.”

    Granite4. Install granite tile instead of a slab.

    “Everybody is hot for granite kitchen countertops, but that can be a $5,000 upgrade,” says John Wilder, a general contractor and owner of Fence and Deck Doctor in New Castle, Ind. “Instead, home owners can put in 12-inch granite tiles for about $300 in materials and get very high impact for little money.” 

    Bathroom5. Freshen up a bathroom without retiling.

    “With a dated bathroom, I recommend putting in a new medicine cabinet for $100 to $150, light fixtures for about $100, a faucet for $50 to $75, and a vanity for $200 to $300,” says Wilder. “And instead of replacing the tile, the existing grout can be lightly scraped and regrouted, which leaves a haze that can be buffed out and will make the tile look brand new. Also install glass shower doors. A French door adds a lot of panache and elegance for $250, and people will notice the door, not the tile. With all that, you’ve done a bathroom remodel for $1,000 to $2,000.” 

    basement6. Freshen up the basement.

    “If home owners have cement block or poured concrete walls in the basement, suggest they have a contractor fill in cracks with hydraulic cement and then paint with waterproofing paint,” recommends Wilder. “They can then add a top coat to add color. They can also paint the basement floor with a good floor paint, which spiffs it up. The basement may not be finished, but it’s no longer a damp dungeon.”

    Add a room7. Add a room.

    Look for large spaces that can be enclosed to create a new bedroom for just the price of creating a wall. “One time, we closed off a half-wall to an office and added a door to the other side of the room, thus creating another bedroom,” says Quinn. “That $400 procedure, which took a contractor one day, netted about $40,000 in the sales price.” Zuluaga has also added bedrooms inexpensively. “In a two-bedroom house, there was an archway that led to a third room that was used as a den,” he explains. “It had a dry bar where there would have been a closet, so we took out the dry bar and created a closet so the owners had a third bedroom.” 

    Cabinets8. Spruce up cabinet fronts.

    Suggest home owners update tired-looking kitchen cabinets. Reconditioning is the least expensive move for under $1,000. “If the wood is starting to look shabby from use or contaminants in the air, we take out the nicks and scratches, recondition it with oil, and put new hardware on,” explains Heidi Morrissey, vice president of marketing and sales at Kitchen Tune-Up in Aberdeen, S.D. For $1,500 to $4,000, owners can replace the cabinet doors and drawer fronts, and for $4,000 to $12,000, they can have all the cabinets refaced. “With refacing, owners can change the color of the cabinets by replacing the door and having a new skin put on the boxes,” says Morrissey. “If they have oak cabinets today, they can have cherry the next day.” 

    Light Fixtures9. Replace light fixtures.

    “In a foyer and in bathrooms and kitchens,” says Wilder, “replacing overhead light fixtures provides a lot of pop for a little money.” If the kitchen has track lighting, Zuluaga suggests the home owner spend $450 to $600 to have an electrician replace it with recessed canned lights on a dimmer switch to add ambience. For about $700, Zuluaga also suggests installing pendant lights over a kitchen island or peninsula. 

    Garage10. Tech-up the garage.

    “Sometimes we replace the garage door opener with a remote touchpad entry system,” says Zuluaga. “That costs about $425 and makes it look like a high-end system.”

    Article courtesy of Realtor.org
    Data courtesy of Remodeling Magazine

    Bill Eckler
    Michael Saunders & Company
    billeckler@michaelsaunders.com
    941-408-5363
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