Read this great article about "virtual staging" on the NY Times. It's amazing how much technology has progressed. Check out the before and after pictures of this loft in SOHO.
The furniture, floor, ceiling and renovation are all 100% digital. Some people might consider this deception but this all is in the effort of opening up a buyer's imagination and it's very cost effective. I will definitley look into this.
Here is the link to the article on the NY Times: http://www.nytimes.com/2011/10/30/realestate/posting-staging-ever-more-virtual.html?_r=1&ref=realestate