Â About a year and a half ago,Â I wasÂ sitting in a cheesesteak place just outside of Philadelphia, PaÂ with a client who had called me about helping him find a home. Â I was able to have a great view of virtually the whole restaurant, tables and bar. I am a big people watcher so I was checking out the place and something really jumped out at me. Every single table had at least 1 and sometimes 2 or 3 people flipping thru their smart phones. Out of 60 people in the place, over half had their phones out, even though there was a person sitting directly across or next to them.Â It was at that exact moment that I finally came to the realization that I needed to dive into the social networking scene.
Now I was born in the late 50's so I have not too recently gone over that 5-0 landmark (although it still feels like 3-0). It was not an easy thing for me to abandon those old 6 inch deep books of listings and move to the computer. But I am happy to say that I managed and as you can see am still around.Â I dove into Facebook, Linked in and Active Rain. I even have a couple of the new I Boxes now (although I use them as a last resort because there are still quite a few Realtors that don't have the electronic key and that sometimes puts a little damper on the number of showings). I did however manage to evade that little birdie, Twitter for the longest time. Was I suppose to send a Twitter or do I send a Tweet? What do I Twitter or Tweet? Where do I sign up? How do I get it on myÂ computer or was it just for my phone? It was much easier to just hop back onÂ Facebook and see how much money my niece had made from buying cows for her farm (don't even get me started there).Â
Recently I was online checking emails and I received one about signing up for Twitter. Believing that this was possibly a sign from above or just plain dumb luck I went through the information, hit send and low and behold I had 84 people that were fellow Tweeters.Â Some I knew, many I did not. Feeling pretty good about myself, I moved on to other tasks and forgot about it.Â
The next morning about 9:30 I received a call from a past client in WayneÂ telling me he received my Tweet andÂ wanted to sell his property. We talked a while and set up a time to meet. Now as soon as I got off the phone with himÂ my first call was to my nephew at Florida State who is pretty much a computer and social networking guru. I had to snap him out of his college student early morning coma because you know, most of them aren't use to getting up before 11:00, andÂ got him toÂ tell me everything he knew about Twitter.
That has been my only success so far with Twitter and I am still learning to use it but one thing I have learned is that you have to use every tool available to be competitive and successful in this market.