It's Time to Up Your Game
It's New Years Day, 2013. Â What does the world of real estate have in store for you? Â We still have very high unemployment combined with the ongoing problems caused by the mortgage crisis. Â If you're wondering when things will get back to normal you might be waiting a long time! Â What else can you do? Â I'm going to start off by viewing the world from a different angle, since the problems we face might be a small side issue compared to what may be coming.
Does it cause you stress that the public view our profession with the same disdain as used car salesmen? Â Instead of pondering how the public is so wrong, is anyone asking if they are actually right? Â What would you think if you wanted advice on buying a used car and the dealer said "Speed, Speed, Speed!" or "Low mileage, low mileage, low mileage!" as if it qualified as actual advice? Â That's exactly what people are thinking when a realtor answers "Location, Location, Location!" and when people hear it enough they form their impressions of the whole profession. Â Whether or not location is important is a side issue. Â Is it important enough to be the primary advertisement of your usefullness?
In 2013 I will be busting my ass to show the world what a realtor can be, and I'm not afraid to leave many of you behind. Â Adam Savage made a career out of testing and overturning long-held, deeply ingrained beliefs on his television show Mythbusters.Â His advice: "People who are smart and work hard are, in fact, so hard to find that they stick out like sore thumbs. In the right way." Â The world doesn't need another realtor giving the same old advice.